Keap Email Broadcast Reporting & Historical Performance
Tracked broadcast performance in Keap using engagement and deliverability metrics to guide ongoing optimization.
Email Marketing & Reporting
Keap Email Broadcast Metrics: Filters, Saved Searches & Engagement KPIs
Used Keap's broadcast reporting filters and KPI columns to evaluate engagement and deliverability at scale.
Overview
Worked with Keap's detailed Email Broadcasts table view - using filters, criteria, and saved searches to analyze engagement. This makes reporting repeatable and helps identify what content and timing drives results.
What I Did
- Built repeatable reporting views using criteria and saved searches
- Reviewed opens/clicks and deliverability signals for optimization
- Tracked unique engagement to reduce misleading totals
Tools & Features
- Criteria/columns configuration
- Saved searches and repeatable reporting workflows
- Unique opens/clicks analysis
Tags
Related Keap Skills
Email Marketing & Reporting
Keap Broadcasts Library Management (Email & Text Messages)
Organized and managed a broadcast library in Keap for fast QA, repeatable sending, and performance visibility.
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