Workflow Mindmap
Email: free course to paid member Keap
A Keap flow to deliver a free course, track engagement, and convert engaged learners into paid members.
Workflow explanation
- Start the campaign on free-course signup and immediately deliver module 1.
- Drip remaining modules on a predictable schedule (and use goals to skip repeats when someone completes early).
- Segment by engagement:
- Engaged learners get the membership offer (tight positioning and a clear next step).
- Low-engagement learners get a re-engagement attempt before a softer CTA.
- When a purchase happens, apply the Paid member tag, stop free-course sequences, and begin member onboarding.
- Keep tags mutually exclusive (Free course vs Paid member) to avoid access and messaging conflicts.
Want this tailored to your exact pipeline, tags, and integrations? Send project details.
