Campaign Automation

Keap Webinar Funnel Automation: Registration, Timers & Attend/No-Show Follow-Up

Automated a webinar funnel in Keap with timed sequences and segmentation based on attendance and purchase.

Keap campaign showing webinar registration, wait-until timers, follow-ups for attendees and non-attendees, and purchase goals.
Automated a webinar funnel in Keap with timed sequences and segmentation based on attendance and purchase.

Overview

Built a webinar funnel using registration tagging, timed 'wait until webinar date/time' steps, and separate follow-up sequences for attendees vs non-attendees. Buyers are routed out of pitch sequences to prevent over-emailing.

What I Did

  • Created registration -> welcome email automation
  • Implemented timers and segmented follow-ups by attendance behavior
  • Routed purchases into buyer path and stopped promo emails automatically

Tools & Features

  • Keap campaign timers (wait until date/time)
  • Tag-based segmentation and purchase goals
  • Follow-up sequences for did-attend vs didn't-attend

Tags

  • Keap
  • webinar funnel
  • automation
  • timers
  • segmentation
  • follow-up emails
  • purchase routing

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